That is one of the takeaways from a +Virtual Newsmakers Hangout with +Daniel Newman and +Cynthia K Seymour this week.
Technology and social media is no longer about a generation gap, as you will see in the mobilenomics video by +Erik Qualman.
If there are over a billion people on Facebook alone, and eight in ten social media users prefer to connect with brands in social media; if mobile devices outnumber toothbrushes in every household, then how disconnected is Corporate Everywhere if only one percent of firms spend less than one percent in mobile?
Newman says many companies may be technologically connected, but they are not engaging.
Bridging the generation gap is easy. It takes a willingness to learn, to communicate, and attempt to put yourself in the other person's shoes.